Resource: Digital Update from Audience Agency

Katie Moffat, head of digital at the Audience Agency has circulated another newsletter with updates on what’s happening in the world of social media as relevant to the arts, culture museums and heritage sector. In this newsletter Katie mentions the following:

“Very interesting for touring companies and theatres, Periscope has launched Periscope Producer: “a new way for for brands, media organizations and other live video creators to broadcast high quality streams from devices beyond a phone or tablet.”


A helpful post about how to track social media traffic to Google Analytics.


An interesting way to monitor and track a specific group of Twitter users.  


Useful whitepaper here that explains all about chatbots – parts of it are fairly technical but a good introduction to the topic too.


And finally a report from Arts Council England about the impact of digital developments on live theatre and audiences.”

There are lots of other useful snippets in the newsletter and you can sign up to receive the Digital Update here.

Source: The Digital Snapshot from the Audience Agency

The Audience Agency


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