Harnessing the potential of the creative industries for tourism and tourism for the creative industries.
- Develop the creative and tourism economies through partnership strategies.
- Tourism and creative industry practitioners have much to learn from each other but occupy parallel universes of education, training, conferences and professional development programmes. This session will help to tackle these issues.
This half day course will equip you with an understanding of the challenges and opportunities for collaboration across the tourism and creative industry sectors.
Dr Philip Long is former Head of the Department of Tourism and Hospitality at Bournemouth University. His research interests and publications include work on festivals, cultural events and their tourism dimensions; connections between creative industries and tourism; diaspora communities, social exclusion and tourism; and partnerships and collaboration in tourism development. Phil maintains long-standing links with the tourism, festivals and cultural sectors through his board membership of the International Festivals and Events Association (Europe) and fellowship of the Tourism Management Institute. Prior to his 30 year academic career, Phil worked for 12 years in the tourism industry in the UK and Zimbabwe.
Date, time and location
Thursday, 18 May 2017 09:30 to 13:30, Talbot Campus, Bournemouth University, Poole, Dorest, BH12 5BB
Book a half day course for £70