Resource: Outdoor Arts Audiences

Audience Finder is a national audience data collection and development tool delivered by The Audience Agency, enabling cultural organisations to understand, compare and apply audience insight. With support of ISAN organisations across England are starting their third year of audience survey data collection.

With over 17, 000 audience surveys collected so far, you can download Year 1 and 2 reports on Audience Agency’s website.

Many Outdoor Arts organisations are still collecting audience surveys using Audience Finder and we will continue to publish results about the overall picture of visitors across England as well as support individual to use their own findings to develop their own audiences.

Collecting audience survey data within Audience Finder is free and gives you standardised methodologies with results in an easy to use dashboard helping you to put your data in context. To find out more visit the Audience Finder dashboard or request survey set-up using this webform

Source: Audience Agency

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